Dr. Bronner’s Unveils Special “Heal Earth!” Label, Promotes New Regenerative Organic Certification, and More at Natural Products Expo West 2018

Top-Selling Natural Brand Sponsors Discussions on Regenerative Organic Agriculture, Releases Latest CSR Report, and Announces New B Corp Score

February 27, 2018

VISTA, CA – Dr. Bronner’s, family-owned maker of the top-selling natural brand of soap in North America will be exhibiting at Natural Products Expo West 2018 in Anaheim, CA at booth #2737. In addition, the company is sponsoring and will participate in four events on the topic of regenerative organic agriculture and the new Regenerative Organic Certification standard, unveil its new limited edition “Heal Earth!” labels, release its fourth annual All-One (CSR) Report and celebrate its Best for the World B Impact score. 2018 is an important year for Dr. Bronner’s; it marks the 70th anniversary of the company’s founding by Emanuel Bronner in 1948.

Dr. Bronner’s Participating Events:

Climate Day Film Screening: Dreaming of a Vetter World & Panel Discussion
Wednesday, March 7
6:30pm – 8:00pm
Marriott, Marquis Ballroom Central
For more information: https://tinyurl.com/yat97muc.

Climate Workshop: Digging Into Carbon Farming
Wednesday, March 7
10:05am – 11:30am Marquis Ballroom Central
For more information: https://tinyurl.com/gvr72co.

Regenerative Earth Interactive Workshop
Thursday, March 8
2:30pm – 4:00pm Marriot, Orange County Ballroom 3
For more information: https://tinyurl.com/ycfkzyab.

Climate Strategies: The What, Why, How of Regenerative Organic Certification
Saturday, March 10
11:30am – 12:30am
Marriott, Platinum Ballroom 4
For more information: https://tinyurl.com/ycskeael.

Dr. Bronner’s Promotes Regenerative Organic Certification
Dr. Bronner’s is playing a leading role in the launch of the new Regenerative Organic Certification (ROC) standard, a holistic agriculture certification encompassing robust, high-bar standards for ensuring soil health and ecological land management, pasture-based animal welfare, and fairness for farmers and workers. Led by the Rodale Institute, and spearheaded by Dr. Bronner’s and Patagonia along with partners: Compassion in World Farming; Demeter; Fair World Project; Grain Place Foods; Maple Hill Creamery; Textile Exchange and White Oak Pastures, the Regenerative Organic Alliance was created to manage the ROC, which exists to model an ecological and ethical system for agricultural production that addresses the problems of factory farming, climate change, and economic injustice, locally and globally.  The standard provides a holistic agriculture certification structure encompassing robust requirements that upholds three pillars: soil health and ecological land management; pasture-based animal welfare; and fairness for farmers and workers.

The Regenerative Organic Alliance will exhibit in booth #1788. To learn more about Regenerative Organic Certification, and how to become and ally, please visit https://regenorganic.org/.

Dr. Bronner’s Releases “Heal Earth!” Labels
Dr. Bronner’s has created a special limited edition “Heal Earth!” label on its 32oz Castile Liquid Soaps, which will ship to retailers and consumers from February to May this year. The product label is part of a larger initiative by the company to widely promote regenerative organic agriculture throughout its spheres of influence to combat climate change, and promote social and ecological alternatives to industrial agriculture. The label temporarily replaces the iconic Moral ABC label written by company founder Emanuel Bronner, with messaging that introduces the new Regenerative Organic Certification standard, educates consumers about the pillars of this standard and explains why the shift to this form of agriculture and food production is imperative to improving and ensuring soil health, animal welfare and fair labor, and is necessary to holistically replace factory farming and mitigate climate change.

To view the “Heal Earth!” label, go to:
https://www.drbronner.com/wp-content/uploads/2018/01/drb-US-liquid-32oz-ROA-peppermint-LSPE32RG5-01-FLAT1.jpg.

Dr. Bronner’s 2018 All-One Report
Dr. Bronner’s has published its fourth annual All-One Report titled: “How We Grow” in dedication to Jim Bronner, former president of Dr. Bronner’s, son of Emanuel Bronner and father to David and Michael Bronner. The company’s All-One Report documents the company’s commitment to corporate responsibility and environmental sustainability while profiling stories about the company’s impact from its employees and partner organizations. Dr. Bronner’s All-One Report includes data on the brand’s sustainability programs, progressive business practices as well as its financial contributions to charitable and activist causes including regenerative organic agriculture, fair trade, wage equality, animal advocacy, and drug policy reform. The report also includes a fold-out poster with a collage of images featuring employees, suppliers, and other partners. To view the 2018 All-One Report, visit the company’s website, at: https://www.drbronner.com/all-one-report/.

Dr. Bronner’s Releases new B Corp Score and Qualifies for Best for the World
Dr. Bronner’s has been awarded the 3rd highest ever score on its B Impact Assessment, a measure conducted by the non-profit B Lab, to assess the company’s impact in five key areas: governance, workers, community, environment, and customers. With this score, Dr. Bronner’s also qualifies for B Lab’s 2018 Best for the World list.

Dr. Bronner’s exceptional 2018 score of 178 is due, in part, to the company’s outstanding commitment in the areas of community and environment. The company’s score has increased 29 points since Dr. Bronner’s first became a Certified B Corp in 2015. In addition to being a Certified B Corp, Dr. Bronner’s is also a registered a Benefit Corporation in the state of California. A Benefit Corporation is legally bound to generate social benefits through its activities and its directors are accountable to the social benefit goals defined in its articles of incorporation.

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About Dr. Bronner’s
Dr. Bronner’s is a family business committed to honoring the vision of founder Emanuel Bronner by making socially and environmentally responsible products of the highest quality, and by dedicating profits to help make a better world. Dr. Bronner’s commitment to social justice, environmental sustainability and progressive business practices is part of the company’s mission to put into practice the principles that inform the philosophy printed on the company’s iconic soap labels written by founder Emanuel Bronner. The company is the top-selling natural soap maker in North America and a major brand worldwide. Based on 2017 sales, a bottle of Dr. Bronner’s soap was sold, on average, every 2.2 seconds throughout the year. For further information, please visit: https://www.drbronner.com/