Reduce Your Beauty Footprint
Humans are the only species on the planet that don’t live by zero waste principles*
February 16, 2016
Earth Day is on its way in April, and this year, the USA’s No.1 selling natural soap brand, Dr. Bronner’s is encouraging you to love yourself and Mother Earth by adopting a zero waste beauty routine.
It is the year to live more while wasting less, and with Dr. Bronner’s Organic Pure-Castile Soap the shift to zero waste couldn’t be easier. Award-winning Dr. Bronner’s is committed to offering healthy, fair-trade and effective solutions to the everyday beauty regime with its Organic Liquid Soaps. The soaps contain no synthetic foaming agents, thickeners, preservatives, fragrances, dyes or whiteners and use 100% post-consumer recycled (PCR) cylinder bottles and paper labels. Completely biodegradable, the soaps are made with certified Fair Trade and organic ingredients sourced from India, Ghana, Palestine, Israel, and Sri Lanka.
With 18-in-1 uses, this organic soap can be used for almost anything! From cleaning your body to washing your hair and brushing your teeth, even cleaning your make-up brushes, pets and bathroom! This gentle but effective cleanser comes in nine different varieties, using only the finest of organic essential oils including, Peppermint, Lavender, Green Tea, Eucalyptus, Citrus, Almond, Rose, Unscented Baby Mild and Tea Tree, which can even be used to treat minor cuts.
* Treehugger: Michael Jessen, from
‘Discarding the Idea of Waste: The Need for a Zero Waste
Dr. Bronner’s is available UK nationwide and via www.drbronner.co.uk#
For further press information please contact:
Samantha Organ or Sophie Lowe at The Spa PR Company
E. Samantha@thespaprcompany.com | T. 020 7100 7018
Note to Editors
Emanuel Bronner was a third generational soap maker who spent his life renouncing hate and war on a personal mission to unite mankind. His strong views and lectures landed him in a mental asylum in Chicago, but eight months later in 1948, Bronner escaped and continued with his message in California. During this time, he also began making peppermint liquid soap under the ‘Dr. Bronner’s Magic Soaps’ brand. He gave away soap during his talks but soon realized people were taking it without listening to him speak. As a result, he started writing his philosophy on the bottle in tiny script, which is still used on Dr. Bronner’s packaging today.