‘Natural Knows Best’ Dr. Bronner’s Smooth Shikakai Pump Soaps
January 1, 2013
Hot on the heels of Dr. Bronner’s Magic 18-in-1 Liquid Soaps, comes a new generation of naturally mositurising soap – Organic & Fair Trade Shikakai Hand & Body Soaps. This range of USDA certified organic liquid soap (RRP 356ml £6.99) comes in a variety of sweet scents including Peppermint, Lavender, Tea Tree, Lemon Grass Lime and Baby Unscented.
This smooth and luxurious, rich caramel-colored soap is a blend of organic white grape juice, sucrose and Shikakai powder, coconut oil, olive oil, hemp oil, citric Acid and vitamin E. As with the original magic soaps The Shikakai soaps still create the famous Dr. Bronner’s rich lather leaving the skin on your hands, body and face cleansed, soothed and moisturised.
Dr. Bronner’s is the No. 1 selling organic soap brand in the USA. They don’t use any synthetic components in their products, and all major ingredients come from certified Fair Trade sources throughout the world.
Organic Shikakai Extract has been used for millennia in India as a gentle conditioning cleanser and comes from the seed pods of the small South Asian tree Acadia Concinna.
Usage Tips – Not Just for Hands!
- For everyday body and face washing: Get wet and pump soap full-strength onto hands-washcloth-loofah. Lather up, scrub down, rinse off, and tingle fresh and clean.
- Hair: People have been telling Dr. Bronner’s for years that they like using the soaps to shampoo their hair. Now, we recommend the new Shikakai soaps as even better for use a shampoo. Paired with the new Organic Leave-In Conditioning Crème, it works better than ever. The method of application is to wet hair and scalp very thoroughly, squirt some soap into hands and work into a lather. Wash hair, then rinse well. After a light towel drying, apply Dr. Bronner’s new leave-in conditioning hair crème.
Shikakai (356ml RRP £6.99 / 709ml £11.99)
Dr. Bronner’s is available UK nationwide including Liberty, select Waitrose stores and leading health shops including Fresh & Wild, Planet Organic and Whole Foods
To find your nearest stockist call t: 0845 072 5825 or visit www.kinetic4health.co.uk
For further press information, to receive samples please contact Lucy or Tracey at the Spa PR Company firstname.lastname@example.org T: 020 7100 7018
Notes to editors:
Dr. Emanuel Bronner was a third generational soap maker who spent his life renouncing hate and war on a personal mission to unite mankind by giving public lectures on the message of world peace and the dangers of communism and fascism, following the death of his family in the Holocaust.
His strong views landed him in a mental asylum in Chicago, but eight months later in 1948 Bronner escaped and continued giving lectures in California. He also began making peppermint liquid soap under the ‘Dr. Bronner’s Magic Soaps’ brand. He gave away soap during his talks and when he realized people were taking it without listening to him speak, he started writing his philosophy on the bottle in tiny script, which is still used on Bronner’s packaging today.
Despite Bronner’s death in 1997 his products continue to flourish under his son Ralph, daughter in-law Trudy and grandsons David and Michael, with an ever growing fan base including Drew Barrymore, Eminem, Sandra Bullock and Bobbi Brown