Makeup Bag Essentials with Dr. Bronner’s

Cleaning makeup brushes is a crucial step in any healthy beauty routine which can often fall to the bottom of your to-do list. However, Dr. Bronner’s Pure-Castile Soap can help save time and leave your brushes feeling good as new.

Made with certified organic and fair trade ingredients, Dr. Bronner’s Pure-Castile Soap is a must-have product for any makeup bag, as it cleans more than just face and body. Powerful enough to cut through dried-up liquid foundation, lipstick, blush powders, cream eye shadows, and beyond, this completely natural solution without synthetic foaming agents will thoroughly clean brushes, bristles, and sponges while preserving the integrity of these beauty tools. Cleaning your brushes with Dr. Bronner’s means a better makeup application while being conscious of the environment, too.

Dr. Bronner’s 18-in-1 Pure-Castile Liquid Soap – 59ml – €3.95

Dr. Bronner’s Pure-Castile miniature size soap bottles are perfect for carrying around in any makeup bag or when travelling. Choose from fresh, bright and invigorating scents including Rose, Lavender, Almond, Citrus, Eucalyptus, Tea Tree, Peppermint, or even Unscented. Dr. Bronner’s 18-in-1 Pure-Castile Liquid Soap is made with no synthetic preservatives, detergents or foaming agents.

Dr.Bronner’s All-One Pure-Castile Bar Soap- 5oz – €6.79

In addition to the Pure-Castile Liquid Soap, the Dr. Bronner’s Pure-Castile Bar Soaps can also be used to clean makeup brushes and is the perfect companion for any makeup lover as it fits perfectly in a makeup bag. Dr. Bronner’s All-One Pure-Castile Soap is made with certified organic and fair trade ingredients, including organic hemp oil for a soft, smooth lather to care for your skin and the environment. Each bar soap is 100% biodegradable and in a 100% post-consumer recycled wrapper.

How to use Dr. Bronner’s Pure-Castile Soap to clean makeup brushes in six easy steps;

Step 1. Squirt a small amount of Dr. Bronner’s castile soap into a clean cup or glass.

Step 2. Wet brushes using lukewarm water and be sure to keep the brush pointing downward as to not get the metal part of the handle which contains the glue or brush handle wet.

Step 3. Dip brush into Dr. Bronner’s castile soap.

Step 4. Swirl brush around the palm of your hand gently and watch the makeup come off easily into your palm.

Step 5. Rinse brush in lukewarm water until water runs clear. If not completely clear repeat steps again.

Step 6. Lay your brushes down flat on a towel to dry. Any brushes that appear to have lost their shape can be re-shaped by brushing the hairs in one direction with your hand.

The Dr. Bronner range is stocked in health stores and selected pharmacies nationwide.

For further information please contact:
Ian Collins – Presence PR – iancollins@presence.ie 01-6761062 / 0877497351
Nicole Osborne – Presence PR – nicoleosborne@presence.ie 01-6761062/ 0877571993

Notes to editors
Dr. Bronner’s is a family business committed to honouring the vision of founder Emanuel Bronner by making socially and environmentally responsible products of the highest quality, and by dedicating profits to help make a better world. The company’s commitment to progressive business practices is part of the company’s mission to put into practice the principles that inform the philosophy printed on the company’s iconic soap labels written by founder Emanuel Bronner. Bronner was a third-generation soap maker who spent his life renouncing hate and war on a personal mission to unite mankind. His strong views and lectures landed him in a mental asylum in Chicago, but eight months later in 1948, Bronner escaped and continued with his message in California. During this time, he also began making peppermint liquid soap under the “Dr. Bronner’s” brand. He gave the soap away during his talks but soon realised people were taking it without listening to him speak. As a result, he started writing his philosophy on the bottle in tiny script, which is still used on Dr. Bronner’s packaging today. The company has grown to become the top-selling natural soap maker in North America and a major brand worldwide. Based on 2018 sales, a bottle of Dr. Bronner’s soap was sold, on average, every 2.2 seconds throughout the year.