UK Press: Show Your Pooch Some Love …with ‘Pet Friendly’ Dr Bronner’s Organic Liquid Soap

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Dr. Bronner’s Magic Soaps Press Release

For immediate release: February 2013

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Scrambled eggs for breakfast, a wardrobe full of designer outfits and regular visits to the spa- there’s no doubting it, many pets are spoiled rotten and with celebrities such as Mariah Carey, Lauren Conrad and Britney Spears tweeting and instagraming pics of their pampered pets, why not treat your little loved one the eco-friendly way with Dr Bronner’s Magic Soap – it is National Pet Month (1st April– 6th May 2013) after all!

Currently the USA’s No. 1 selling natural soap brand and the leader in organic and Fair Trade skin care, Dr Bronner’s has an amazing 18 different uses all in one bottle! As well as being used to wash YOUR body and hair, clothes and even your teeth, it can also be used to clean your pets too! And with its vintage style labels and natural and organic content it’s hard to imagine your pet putting up a fuss at being bathed in such luxury!

Dr Bronner’s Magic Organic Liquid Soap is compiled completely of natural, organic and Fair Trade ingredients, so it’s great for you, your pets and the planet. All the natural ingredients mean that whatever fragrance you choose, it will always smell great without any overpowering chemical smell that you get from other pet shampoos.

The liquid soap comes in eight main varieties, the original being the famous tingly Peppermint – “nature’s own unsurpassed fragrant deodorant!” – followed by Green Tea, Lavender, Eucalyptus, Citrus, Almond, Rose, unscented Baby Mild and Tea Tree. The soaps are most popular for at-home washing, but can be used whenever and wherever. They contain no synthetic foaming agents, thickeners, preservatives, fragrances, dyes or whiteners and use 100% post-consumer recycled (PCR) cylinder bottles and paper labels. It is completely biodegradable so you can use it next to anywhere. The soaps are made with certified Fair Trade and organic ingredients sourced from India, Ghana, Palestine, Israel, and Sri Lanka.

Did you know: 83% of GPs think pet owners are healthier, and 74% believe that pets help people to overcome depression?

Dr Bronner’s Pure Castille Hemp Soaps 236ml RRP £5.49 | 59ml RRP £1.99

Dr Bronner’s is available nationwide, including Selfridges, www.Asos.com, Liberty, select Waitrose stores and leading health shops including Whole Foods. To find your nearest stockist please phone 0845 072 5825

It is also available on the UK website: www.drbronner.co.uk

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To download a PDF version of this press release, click here.

For further information or high res images please contact:
Carly at The Spa PR Company
T. 020 7100 7018
E. carly@thespaprcompany.com

Notes to editors:

Dr Emanuel Bronner was a third generational soap maker who spent his life renouncing hate and war on a personal mission to unite mankind. His strong views and lectures landed him in a mental asylum in Chicago, but eight months later in 1948, Bronner escaped and continued with his message in California. During this time, he also began making peppermint liquid soap under the ‘Dr Bronner’s Magic Soaps’ brand. He gave away soap during his talks but soon realized people were taking it without listening to him speak. As a result, he started writing his philosophy on the bottle in tiny script, which is still used on Bronner’s packaging today.